Winmau, the world’s leading darts brand, has agreed an exclusive darts equipment endorsement deal with the Danish Darts Union (DDU).
The DDU was founded in 1965 and is one of the leading darts organisations in Europe. The new agreement with Winmau will see the DDU use Winmau Blade 4 dartboards at every event, and they have adopted the darts giant as their exclusive darts equipment partner.
Winmau will feature as an associate sponsor of one of the largest darts tournaments in Europe – The Denmark Open. Winmau’s logo will also be prominent in all DDU marketing channels and promotional material.
Jesper Thorne of the DDU said: "The DDU has used Winmau boards for many years, as they really are the best in the business. However, this new agreement with Winmau will see us work more closely with them in all other areas of the sport. It is an exciting new relationship and we are extremely proud to be associated with a company that has the pedigree of Winmau."
Ian Flack, Sales and Marketing Director of Winmau, added: "The DDU is an extremely pro-active, ambitious and dedicated organisation. They are an ideal ambassador for both Winmau and the sport of darts in Denmark, and we look forward to helping them increase participation levels and to raise further awareness of their excellent initiatives and tournaments."
Further information with regard to the DDU can be found via their website: http://www.dart-ddu.dk/
Winmau’s distributor in Denmark is Soren Sogaard and they can be contacted via email: info@soren-sogaard.dk or telephone: (0045) 758 58122
